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Women's Football TV Advertising

( Notes for Advertisers and Sponsors )

Leading Women's Football Media

The Women's Soccer Scene brand is a major force in developing the women's game economy, leading in On Demand TV (on line), Printed Media (the longest running magazine and only weekly) and the Webs' most popular websites with top search engine rankings. Our Women's Football TV content dominates the first pages on major search engines. Our record monthly viewer growth is over 8000% (eight thousand percent).

In 2006 Women's Soccer Scene won The FA National Media Award beating both BBC Sport and Sky News who were winners in previous years.

TheFA National Media Award

We have been producing Women's Football media for over 10 years.

Encouraging Development

We strive to encourage development through "News" content and "Highlights" demonstrating excitement and higher quality play. This is highly benficial to developing players and clubs who rarely get the chance to see and compare the quality of the women's game on screen. Max visual exposure of the women's game is also highly important to build fan interest and ecconomic development.

Content Policy

All our media is intended to be suitable for all, accordingly we do not knowingly allow any form of Gambling or Factional or other inappropriate content.

Equal Opportunities and Freedom from Discrimination

We fully support equal opportunities and freedom from discrimination, accordingly we do not knowingly permit any material that may be perceived to influence, promote or favour any one social group or personal persuasion.

UK Exposure Opportunities

1.4 Million Girls and Women play football in the UK, it is the fastest growing UK sport.

The "Women's Soccer Scene" brand offers media exposures in the order of millions subject to time scale and method.

Women's Soccer Scene exposure can be highly effective for both Sponsors and Advertisers.

100% Targeting is guranteed unlike regular TV and regular printed News media which targets as little as 0.4% to 2%.

The printed weekly magazine reaches key club officers and players.

Exposure Growth

Women's Soccer Scene On Demand TV content is seeing the largest increase in interest.

The Record Viewer Growth so far is July 2009 which saw a phenomenal monthly rise of 8354% (Eight Thousand) compared to January 2009.

Advertisers

There is a Free promotional DVD available illustrating some of the possibilities.

There are examples further down this page.

We have in house production facilities covering the wide range of simple printed magazine or web ads to glossy TV ads with actors (see examples below).

Please click here to contact us with your initial interest for further information.

Sponsor Opportunities

Interest is invited from Sponsors to support our work developing the women's game in return for the benefit of high quality volume exposure.

Sponsor packages can be tailored to suit any requirement from small ad banners and TV ads through to major branding of all our media.

There is a Free promotional DVD available illustrating some of the possibilities.

Please click here to contact us with your initial interest for further information.

Global Reach

Of particular interest to those with a global presence is growing international interest in particular through our Web Media and On Demand TV.

The top areas outside the UK in order of TV content so far consumed is:

United States (US)
European Country (non geographic EU)
Spain (ES)
Netherlands (NL)
Germany (DE)
Israel (IL)
China (CN)
Switzerland (CH)
France (FR)
Australia (AU)
Russian Federation (RU) Czech Republic (CZ)

Web Examples

Standard Web Advert

Footie Chick Football Kit

This is a low cost standard web advert 200x80 (pixels), a typical package could provide 250,000 exposures (one per human page read) and can appear on 1000's of webpages, this type of ad can also have a web link and or special promotional page (click advert for a basic example).

Larger Web Advert

Manchester Airport hotels

cheap Edinburgh hotels

last minute Gatwick Airport

cheap Birmingham hotels

Luton Airport hotels

cheap Paris hotels

This live advert also has the benefit of much greater improvement to search engine listing for Wotif.com.

LiveNews™ Sponsor Branding (example)

Sponsor Branding of key web features such as LiveNews™ can provide high visibility headlining with millions of exposures across key websites and links to the sponsor website or special promotional pages.

Major Branding

Major Sponsor Branding Women's Soccer Scene

Major Sponsor Branding Women's Soccer Scene

The "NIK" panel is just one example of Major Sponsor / Advertiser Branding, the content can appear on all participating websites including football clubs and benefit from millions of exposures and links back to the sponsor website or special promotional pages.

Printed Weekly Magazine Example

Full Back Page

Women's Soccer Scene Magazine back page advert

Part page and low cost monochrome content is also available.

TV Content Examples

We are producing content in both HDTV and standard TV formats, the following examples are standard format.

Logo Branding TV Content

click the TV to see this example (low quality).

The AllSpares sponsor logo can be seen top left of the screen, the logo remains throughout programme content except during regular adverts (if any) and titles and credits.

Sponsor content can include glossy promotions during breaks and at start or end of content.

Low Cost TV Adverts Example 1

Women's Soccer Scene - Low Cost TV Adverts

Women's Soccer Scene - Low Cost TV Adverts

click the TV to see this example (low quality).

This type of 15 second advert is relatively cheap to produce from still images and copyright free music, despite the low cost this type of advert can be highly effective.

Low Cost TV Advert Example 2

Women's Soccer Scene - Low Cost TV Adverts

click the TV to see this example (low quality).

This type of short advert uses a mixture of still image, graphics and film to produce the required message in a few seconds.

Low Cost TV Advert Example 3

Women's Soccer Scene - Low Cost TV Adverts

click the TV to see this example (low quality).

This type of short advert uses several still images and related powerfull sound to grab viewer attention.

TV Advert Example 4

Women's Soccer Scene - TV Adverts

click the TV to see this example (low quality).

This type of short advert uses actors, props, location filming, graphics and still images to produce the required result. This type of advert is relatively more expensive to produce but is still surprisingly low cost because of our complete in house production facilities.

TV Advert Example 5

Women's Soccer Scene - TV Adverts

click the TV to see this example (low quality).

This type of low cost advert is made up from still images, but still manages a glossy feel.

TV Advert Example 6

Women's Soccer Scene - TV Adverts

click the TV to see this example (low quality).

This type of low cost advert is made up from added graphics and the clients existing advertising video stock to focus particularly on sporting women.

Dominating Major Search Engines

The following examples illustrate our domination of the major video search engines for "Women's Football TV", we exclusively populate the entire first pages with our online TV programmes. We similarly dominate all search engines for "Women's Football News".

Bing

Bing first page screen snapshot.

Yahoo

Yahoo first page screen snapshot.

Google

Currently Google is developing it's video search which focuses on YouTube, we expect to similarly dominate Google Video search as the new video search develops. The first page screen snapshot below refelects our limited YouTube content top in Google searches.

Google Search for Women's Football TV

Thanks for your interest.